Social Media and Local Search

Optimize, Maintain, and Post to your Social Networks

  • Facebook, Google Business, Instagram, Pinterest, Twitter, LinkedIn
  • Addional networks are available
  • Distribution Powered by Hootsuite
  • Directory and Review Synchronization Powered by Yext
  • Content Ideas Powered by Capzool

$299.99 / Month

Post Frequency

  • There will be a minimum of 15 posts per month.
  • Post topics will be provided for your approval; your input is vital!
  • Optional: You can approve every post before it goes live

Optimized Website

  • OG Tags: Generates a "Rich Card" when your links are posted on social networks
  • FAQ's are very important on Google (and increasingly so on Facebook)
  • Offers / Coupons / Specials

Photos From Social Media

You can have the photos from your social networks display on your website automatically

Review Management

  • Monitor the Internet for new reviews
  • Reply to reviews when appropriate
  • You will be notified of negative reviews and we will work with your team to address them

Review Acquisition

  • Getting new reviews will be "semi-automated"
  • You will need to provide Name, Email, and Service Provided
  • The rest will be automated
  • Fake reviews will never be used, and we strongly advise against that practice

Review Acquisition Time Table

  1. Job Complete - Text Client and Ask for a Review (immediate)
  2. No Review Yet? - Email Client and Ask Them for a Review (3 days after job completed)
  3. No Review Yet? - Personally Call Client* and Ask Them for a Review (7 days after job completed)
  4. Client Leaves a Review - Send a Thank You Card in the Mail

*Additional Fees May Apply for Personal Phone Calls, Depending on Call Volume

Local Listing Optimization

  • All of your information will be synchronized across the Internet
  • Hours, address, phone number, website, menus, upcoming events, and much more
  • Facebook, Google, Yelp, Bing, TripAdvisor, YP, Waze, Alexa, FourSquare, +70 more
  • Powered by Yext

Ads

Ads are typically used on Facebook, Instagram, and LinkedIn; other networks are available.

  • Ads will be created based on your goals
  • Ongoing Demographic Analysis, Optimization, and Targeting
    • Your input regarding your customers will improve performance
  • Facebook Pixel Deployment and Ongoing Optimization
    • This is essentially what Facebook calls "remarketing":
    • IE: A customer views your "Service Page" and then starts to see your "Service Ads" on Facebook

Advertising Budget

  • Your advertising budget is not included in our fee
  • Our recommended budget for local companies runs between $100 - $400 / month

Restaurants: ADD $99.99 / Month

Your Menu, Everywhere

  • Your menu will include schema markup, making it display directly in search results
  • Your menu will be synchronized with: AllMenus, MenuPix, Zomato, Delivery.com, and more.
  • Additional third party fees may apply for GrubHub, Delivery Dudes, OpenTable, PostMates and others

Coupons

  • Email trackable coupons to your patrons

Events: ADD $99.99 / Month

Get the Word Out About Your Events

  • Events optimized for social networks
  • Facebook Events
  • Google Business Page
  • Event Calendar distributed throughout Yext network

Some features may incur additional third party fees

  • Eventbrite
  • Evvnt
  • Ticket Sales
  • Constant Contact Event Marketing